WU International Summer University



CIA-2017: MK341 Special Topic in Marketing 1

Wirtschafts Universitat Wien (WU) International Summer University Thailand, held in cooperation with Thammasat Business School, Bangkok, Thailand, brings together faculty, managers and students from Thailand and Austria. It aims to provide students with an in-depth understanding of international marketing challenges in a globalized landscape.

Course: MK341 Special Topics in Marketing 1

Prerequisite: MK major and 3rd-year students or approved by the instructor (for non-MK major)

Topic: International Marketing and Management in Emerging Economies

Language: English

Course level: Undergraduate level in BBA, 4-year Thai program, or 5-year IBMP program

Credits: 3 credits

Tuition fee: Regular tuition fee applicable for your program of study

Course description: A study of recent development concepts and tools in the specific marketing-related area that benefits students’ thinking and future careers.

An opportunity not to be missed with “WU International Summer University”,
please visit course outline to learn more about our courses and click to apply before May 1, 2017.